Draw the Line Campaign

Media Date: 16/05/2012
Type of Media: radio
Name of Media: CBC Ottawa Morning

Interviewer: Robyn Bresnahan

Interviewee: Julie S. Lalonde Role: Representative for Draw-the-line.ca

Article Information

Background Draw-the-line.ca launched on May 9, 2012
Reason CBC Ottawa Morning wanted to talk about the campaign and in particular, our bystander intervention approach.
Comment It was great to reach such a large audience with our message of 'support your friends, be a good colleague and refuse to remain silent'
Outcome We were able to reach a large group of Ottawa residents and in particular, morning commuters
Link to Article http://www.cbc.ca/video/player.html?clipid=2235458039&position=2739&site=cbc.news.ca


Keywords: Draw-the-line.ca, bystander intervention